1. How can students opt out of communications?
Students can opt out of CollegeVine communications at any time using the following methods:
Email: Clicking “Unsubscribe” in the footer of any CollegeVine email.
SMS: Replying with keywords such as STOP, UNSUBSCRIBE, or similar.
Phone: Verbally requesting to be unsubscribed during a phone call.
These opt-outs are channel-specific, meaning a student may choose to opt out of one communication method (e.g., SMS) but still receive others (e.g., email or phone). A global opt-out stops all communication across every channel.
Once a student opts out, CollegeVine updates the appropriate opt-out fields and can share this data with your team through:
A bi-directional CRM sync, or
A manual export/import process.
The CollegeVine-managed opt-out fields include:
CV email opt outCV SMS opt outCV phone opt outCV global opt out
All of these are Boolean fields, where true means the student has opted out of that specific channel.
2. How do CollegeVine opt-outs interact with partner-tracked opt-outs?
The AI Recruiter respects both CollegeVine and partner-managed opt-out fields. These values are kept separate and are not overwritten, but both are used when determining whether a student should be contacted.
From CollegeVine to your CRM:
CollegeVine shares opt-out data through CRM sync or manual exports. You’ll need to:
Create corresponding fields in your CRM.
Map them so CollegeVine's data is ingested correctly.
From your CRM to CollegeVine:
You can send your own opt-out preferences to CollegeVine via a file or CRM sync. The AI recruiter will ingest these fields and update the CollegeVine specific opt out fields to match (when opt out = true).
The supported partner fields include:
Partner email opt outPartner SMS opt outPartner phone opt outPartner global comms opt out
These should also be Boolean (true = opted out). You’ll need to map these fields in CollegeVine’s import interface to ensure they are honored.